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	All Products   |   Business Cards   |   Postcards   |   VIP Log-In Member: Valued Customer Level: N/A My Points: To Next Level: Making Your Mark When it comes to choosing the right visual representation of your brand, trying to cram all that your brand is, into one font or tiny symbol can be tricky. Three key things to consider in your logo design process are: who you're trying to reach, what feeling you wish to evoke, and how you can convey what your product or service does. What it Represents... Branding is all about inspiring an emotional connection between a consumer and a product or service. Without realizing it, consumers often search for a deeper meaning when shopping because of today's overcrowded marketplace. Help the consumer find that connection.
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